DemandMore
ADVERTISING PPC AGENCY
Challenges they were facing:
Demandmore is an advertising PPC agency, they needed a custom list for them to prospect on, considering targeted industry and niche market they were also finding it difficult to penetrate in the UK market with their offerings for increasing competition and is difficult to stand out as more companies are offering the same services with lower cost.
How we did it:
Now keeping the challenges in mind, we came up with B2B marketing solutions and helped them to build a database tailored to their needs using SEMrush data, the advertisers who were spending £10k per month on PPC, we focused on those particular companies as they were spending on Ads so they are more likely to buy the offerings. This approach and research helped us to get them meetings consistently.
Alongside, we managed the outreach processes and follow ups for them as well.
Outcome:
By following the approach and strategies, we helped DM generate 3-5 more meetings per month, as compared to traditional database
Increasingly
SOFTWARE COMPANY
Challenges they were facing:
Increasingly were emerging SaaS companies back in 2019 when they approached us. They built an interesting software which can generate sales and boost onsite products sales by a significant margin. Their AI technology enhances the online shopping experience by suggesting bundle offers which customers would otherwise buy from different places.
Despite a great product, they felt the need for a team to look after their B2B marketing and outbound processes. Because the software market is huge in London and we understand that we need a tailored strategy to penetrate in this competitive market.
How we did it:
Firstly we paired with their sales- business development team to understand their problems and niche market they want to explore. We solved this by taking two phases of actions, firstly, finding retail companies who have a minimum site traffic of 50k and 50+ onsite products and secondly, tailor the messaging in a customized way that the receiver feels comfortable discussing things further.
Outcome:
By going with this tailored approach and research they were able to see a rise in booking meetings on average on a monthly basis. This way we managed to create a sales funnel where their sales person had to do the follow ups and we updated the CRM for them.